Online and Beijing, China

Duration
One day
 
Target group
Start-ups
Scale-ups
Advanced SMEs
Intellectual property protection in a brave new digital world: a primer for SMEs
Training
Business growth
Software is widely used by European companies in most sectors, from application development to architectural design. While China offers some of the best opportunities for software development, European companies find themselves having to navigate an increasingly complex and changing regulatory and compliance environment for intellectual property and data protection.

The European Chamber, the IP SME Helpdesk and the EU SME Centre are therefore pleased to invite you to our next Working Group meeting, Intellectual Property Protection in a Brave New Digital World. During this training, Ms Lisa Lu, China IP SME Helpdesk IP Business Advisor, will discuss the importance of IP protection in the software industry and will cover the different types of IP used to protect software, including but not limited to copyright, patents and trade secrets. Mr Charles Feng, Director of the International Business Department and a Senior Partner of Tahota (Beijing) Law Firm will cover data privacy and IP, and Mr Phillip Neumann, Business Development Manager at AppinChina, will provide practical information on relevant processes and best practices for companies in areas such as software licensing.