Online

Duration
Less than half a day
 
Target group
Start-ups
Scale-ups
Advanced SMEs
Strategies for the valorisation and protection of IP assets
Event organised by the Italian IP Office
Benefits of IP
This online event is organised by Innexta. This is the first of three operational workshops aimed at SMEs, start-ups and aspiring entrepreneurs for the 2022 edition of the "Community Trade Marks and Designs" project. Some of the key issues for the protection of intellectual property rights (IPR) of SMEs will be explored.

Intangible assets represent an asset for the company that is not easy to evaluate economically and a source of value that is sometimes unknown to the company, even in the  small and medium-sized enterprise (SME) sector. Being able to correctly value these assets and adequately protect them can be a tool for growth that has not been fully explored.

The online event will be conducted in Italian.