As intellectual property (IP) assets are constantly growing, they should be used effectively. Accumulated IP assets can be the "armour" that protects the company from competitors in the market, but also a powerful weapon to initiate attacks. The process typically involves a systematic and scientific examination and evaluation of IP resources. It also allows companies to determine whether their IP is adequately protected and whether it currently provides a competitive advantage or can be used to gain a competitive advantage in the future.
Less than half a day
Benefits of IP
This EU webinar is offered by the European IP Helpdesk.